RIA HOLDINGS

RIA is committed to delivering an unparalleled customer service experience. As a leading retail insurance agency group, we offer a diverse range of solutions tailored to meet our customers unique needs. Our services encompass standard and niche commercial lines, surety bonds, personal lines, and employee benefits.

Photo by Pawel Czerwinski

Our Mission: Relationships, Integrity and Action

Our Mission:
Relationships, Integrity, Action

RIA was established in 2023 to create synergy among our member insurance agencies. At the core of RIA’s mission is the empowerment of our clients. We provide you with the tools and data necessary to manage and comprehend your individual insurance needs. With office locations in Troy, Michigan; Macomb, Michigan; and Dallas/Fort Worth, Texas, we are strategically positioned to serve our clients effectively.

We believe consistency is the key to our future success. RIA represents a clear and respected image in the insurance industry, with experience and relationships as our foundation. Our member agencies work together as a cohesive unit, aligning our messaging and achieving our core objectives to meet our client’s unique insurance challenges.

Photo by Mitchell Griest

Mitzel Agency

Mitzel Agency was established in 1923 and has over 100 years of insurance experience. For four generations, the family-owned and operated agency has provided insurance services and surety bonds to clients in Michigan, Ohio, and Florida.

Photo by Artur Łuczka

The Roots Insurance Agency

The Roots Insurance Agency, established in 2017, is a full-service insurance agency providing personal and commercial insurance, as well as group benefits solutions. The team at Roots has developed insurance expertise and resources in various niche commercial industries with insureds across the country.

Our Leadership Team

Our Leadership Team

Derek Allen, CLCS
President, RIA

Kenn R. Allen, CIC
Managing Director, RIA

Jamie Parry, CIC
Marketing Director, RIA